The article "Diet Pill Marketers Ordered to Pay Multi-Million Dollar Fines
for Fraudulent Claims" is about fitness, it has been written by Joey Atlas.
Copyright 2005 Joe E.
Atlas, Inc.
The ads and infomericals are everywhere. On TV, the internet,
your radio, magazines and newspapers. Fraudulent fat loss and
diet pill marketers bombard you with outrageous claims and
promises that are backed by so called university studies and
clinical testing.
These companies can usually get away with this
behavior for sevreal reasons.
Loopholes and grey area in the
rules they are supposed to abide by, the Federal Trade
Commission benig grossly outnumbered by the volume of these
companies and the gullible nature of the general public who
continue to purchase these bottled promises and hopes.
Recently, the FTC took action against the marketers of one of
the biggest selling 'diet pill' supplement on the market.
The
story follows:
--CortiSlim/CortiStress marketers hit for $4.5 million
penalty.-- California-based Pinnacle Marketing Concepts, Inc.
and its president, Thmoas F.
Cheng, and Utah-based Shawn M.
Talbott, Ph.D., have agreed to disgorge a total of $4.5 million
in cash and other assets to settle FTC charges stemming from
their roles in the marketing of CortiSlim and CortiStress, In
its complaint, the FTC alleged that the deefndants made false or
unsubstantiated product claims and used deceptively formatted
infomercials in pitching the dietary supplements. Litigation
continues agianst three other defendants who were part of the
scheme. The FTC's complaint, filed last years, charged that
CortiSlim was marketed with false or unsubstantiated claims that
it would cause rapid, substantial, and permanent weight loss in
all users and that CortiStress would reduce the risk of, or
prevent, osteoporosis, obesity, diabetes, Alzheimer's disease,
cancer, and cardiovascular disease. The settlement agreement
also prohibits the defendants from making unsubstantiated claims
in the future about any dietary supplement, food, drug,
cosmetic, or device. [Three Cortislim defendants to give up $4.5
million in cash and other assets: FTC's ltiigation continues
against four remaining defendants.
FTC news release, Sept 21,
2005]
A more detailed verison can be read on the FTC website at ftc.Com
Rulings similar to this one happen quite commonly.
They just
don't make front page news and so the general public doesn't get
to learn about the fraudulent natrue of these companies and
therefore continues to purchase the money wasting products
marketed by these companies. Think about it. With all of the
'too good to be true' products being sold today, the majority of
the general public would be in exciting physical condition
instead of way out of shape and unhealthy.
Sooner or later we have to take responsibility for ourselves and
stop looking for the magic fat pill or the breakthrough diet
supplement.
Nothing will ever replace smart nutrition and
consistent exercise for getitng you into the best shape that you
are capable of. Even if a new legitimate diet drug becomes
available to the public, just remember all of the diet drugs of
the past that were eventually proven to result in severe adverse
health effects and sometimes death.
Your magic pill is within you. You can give yourself the results
you are looking for.
Just seek out the information that pertains
to you and bgein taking action.
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